I was born in Hong Kong, studied Psychology in the UK, and somehow ended up developing products with electric motorcycle suppliers in China, coordinating solar projects in the Philippines, and occasionally wondering how on earth I got here.
I seem to have a habit of falling down interesting rabbit holes.
Over the years, those rabbit holes have included photography, crowdfunding, digital marketing, AI, construction, logistics, and now electric mobility. I don’t consider myself an expert in anything; I just enjoy learning how new industries work and figuring out where I can add value.
These days I’m building an electric mobility venture while helping businesses with market research, supplier sourcing, digital projects and the occasional “we have no idea how to do this” problem.
I’m at my happiest somewhere between strategy and execution: researching a new market, negotiating with suppliers, building a website, sketching out a business model, or turning an idea on a whiteboard into something that actually exists.
This website is a collection of those adventures.
You’ll find photography from places I’ve been, some of the projects I’ve worked on, and whatever I’m currently building. Some ideas succeed, some don’t, but every one of them teaches me something useful.
If you’re building something interesting (or just fancy chatting about startups, technology, infrastructure, or why importing things is somehow always more complicated than expected), feel free to get in touch.